THE 1837 TWG TEA STORY
TWG Tea was established in Singapore in celebration of the island’s great history as a trading post for teas, spices and fine epicurean products. TWG Tea, which stands for The Wellness Group, is a luxury concept that incorporates an international distribution network to professionals, unique and original retail outlets and exquisite tea rooms. A veritable tea institution, TWG Tea is passionate about sharing their expertise and has become a point of reference for tea lovers thirsty for knowledge.
TWG Tea tasters travel thousands of miles across the globe every year, sampling hundreds of teas in search of the most desirable harvests direct from source gardens. Offering over 800 single estate fine harvest teas and exclusive blends, as well as tea patisseries and other tea infused delicacies, TWG Tea is internationally recognized as a veritable innovator with the creation every season of new varieties of tea in collaboration with the world’s most renowned estates.
The TWG Tea team shapes the aesthetic image underpinning all the brand’s products, constantly updating the notion of TWG Tea even as they respect the Asian and European traditions of elegance and beauty on which it is based, now spiced with a touch of sensuality and originality.
The History of Tea in Singapore
When Sir Stamford Raffles founded Singapore, the island quickly developed into a flourishing free port, an emporium, a veritable crossroads along the Eastern sea routes, where fine teas, coffees, cotton, sugar, pepper, nutmeg, cloves and even gold, were exchanged in the utmost liberty. Fleets of junks from China, Siam and the Celebes would arrive with their rudders up, looking like shops, bringing chests of tea that were soon to grace tea tables across Europe. Singapore had established itself as a gateway of world-wide trade.
The tea trade was made official in Singapore with the creation of the Chamber of Commerce in 1837, a date which TWG Tea honours as the commencement of Singapore’s domination as the Far East’s most illustrious trading post, a haven for celebrated tea clippers loaded with the most precious of elixirs.